Exponential Transformation by Salim Ismail & Michelle Lapierre & Salim Ismail
Author:Salim Ismail & Michelle Lapierre & Salim Ismail
Language: eng
Format: epub
ISBN: 9781119611448
Publisher: Wiley
Published: 2019-06-05T00:00:00+00:00
Most potential clients validated the hypotheses. We also discovered that the majority of the respondents are young eco travelers. Conclusion: Young eco travelers are our customer segment.
Owners of eco properties are willing to rent to eco travelers. Interview 10 potential owners of rental properties using an interview template based on Customer Development. The responses of at least 60% of potential owners of rental properties should validate our hypothesis. Only 30% of potential owners of rental properties indicated they would rent their properties. Hypothesis Invalidated
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